Rudi Frey: Professione: Reporter / Fotohof, Salzburg

RFR 01-03-01 C 001

03.06. – 30.07.2022.

The golden age of press photography!

With the illustrated book “Rudi Frey – Professione: Reporter”, the FOTOHOF archiv provides insight into the work of the eponymous press photographer (1941 in Radebeul / Germany – 2014 in Rome / Italy), who was internationally active from Rome, especially from the 1960s to the 1980s. Since 2019, his extensive estate has been preserved and made accessible in the FOTOHOF archives.

When film and television were not yet competitors due to their cumbersome technology, the photographic image was the central medium of pictorial reporting. Both the fashion and glamour photography of the “Swinging Sixties” and the major investigative photo reportages from the world’s crisis and conflict regions were characteristic of this period.

The life of Rudi Frey traces this role of the photographer in the great era of press photography almost ideally. Born in Germany and raised in Salzburg, he went to Paris after finishing school to study film.

He works as a cameraman, but also as a model, assisting David Bailey, the famous fashion photographer (who is considered the model for the role of the photographer in Blow Up). From 1973 Rudi Frey worked in Rome for Panorama magazine and later as a permanent correspondent for Time magazine. In 2014 he succumbed to the late effects of the so-called Gulf War Syndrome.

Rudi Frey: Professione: Reporter
03.06. – 30.07.2022
Inge-Morath-Platz 1
5020 Salzburg