The Next Poster / designforum Steiermark, Graz

21.09. – 31.12. 2022

The art of seduction pasted on the wall.

The exhibition project “The Next Poster” deals, among other things, with the question of how “poster art” could develop further in the age of digitization. Because the public space will continue to play a central role in the future as a space for design and the dissemination of political and economic messages.

The poster as a medium of both artistic and commercial interests has always played an important role in design education. It’s not just about the creative tools, but above all about dealing with the tradition and future of this very changeable medium. That is why the poster is also the preferred object of applied design research.

The project “The Next Poster” as part of the Graz autumn focus “Art of Seduction” deals with the historical and technological changes and expansions of the medium of posters. Keywords are: the acoustic poster, the mixed reality poster, the virtual poster, the kinetic poster, the scenographic poster, the animated poster, the interactive poster, the intelligent poster, the individualized poster.

Students and lecturers in the Communication, Media, Sound and Interaction Design master’s degree programs and exhibition design at FH JOANNEUM Graz worked for a semester in several workshops in interdisciplinary settings. The results can be seen in the exhibition.

designforum Steiermark: The Next Poster
21.09. – 31.12. 2022
Graz, Andreas-Hofer-Platz 17